With the upcoming release of their Equimanager 2.0 software, e-Trailblazer Consulting, LLC wanted a new look & feel for their website. Eclectic Tech, LLC was brought in for design and programming, giving the company logo and their website a makeover.
The client's old logo incorporated contact information, and used low-resolution bitmapped clip-art, unsuitable to scaling up for larger applications. The new logo omits contact information, utilizes halftones and vector art that is intricate and enjoyable at any size. There are versions with and without the corporate slogan and the intricate crest.
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| old logo | new logo |
e-Trailblazer Consulting blends old-fashioned ideals with new technology. The original site comp had a faded Old West wanted poster look and feel, but the e-Trailblazer Consulting owner wanted Eclectic Tech to incorporate the colors of the Dallas Cowboys -- blue and silver -- into the site instead. The end result is a 19th Century block-printing style, and the logo was designed to blend into that look & feel.
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| old site | new site |